Tesco Win Green Retailer of the Year
Cheshunt, Herts (PRWEB) April 10, 2010
Tesco, the leading retailer in the United Kingdom in beers, wines and spirits, won the retailer’s green year Green Drinks Business Awards held at the end of March.
Tesco has won the award following a number of measures taken by the retailer to make its packaging for alcoholic beverages as environmentally friendly as possible.
Tesco currently has 461 projects to reduce packaging in beers, wines (http://www.tesco.com/wine/) and spirits. Until now, the retailer has to have delivered 24,047 metric tonnes of packaging reduction with another BWS 8000 MT for delivery in the next 6 months. Tesco has also led to the development of wines in Tetra Pak to increase their acceptability in the UK market. Tetra Pak has 75% of cardboard, a material low carbon materials they work to have 100% certified, currently by the FSC. The huge success of Tesco Value wine Spanish (http://www.tesco.com/wine/product/browse/default.aspx?N=8129+4294967160), packaged in Tetra Pak, have sold nearly 20,000 units per line per week since launch and the range has been expanded to include a new World Values ??off Chile in 2009.
and reduced packaging, Tesco has been active in driving off the glass. small bottles saved over 5,500 MT of glass wine retailer own label and the lightest are currently being pioneered. In addition, the proportion of recycled glass in bottles of Tesco own label has been fueled by Tesco and is now 90% recycled content in green glass bottles and 35% for flint (clear glass).
Import
New World wines in bulk and bottling in the United Kingdom registered 52,000 tons of carbon emissions. The wines are transported from Liverpool to Manchester by barge, taking 50 trucks off the road per week, saving emissions 700.000 miles.
Tesco is committed to reducing the environmental impact of its delivery services as well. Delivery vehicles were equipped with black boxes that monitor fuel consumption and drivers have received advanced training to maximize energy efficiency.
After the successful introduction of carbon labeling on products Tesco own brand last year, the retailer is currently developing the first ever carbon footprinted own wine label with Highfield Estate in New Zealand (accredited by PAS2050). These will be a NZ Sauvignon Blanc and Pinot Black New Zealand.
In an effort to expand its knowledge to its customers, Tesco puts additional levels of information on labels of wine bottles to return. These include information on packaging reduction, elimination (recycling), the proportion of recycled materials and carbon footprint. Tesco outlets in its stores to encourage people to consider green options when shopping.
Tesco stations to recycle glass at 680 stores, including 85 units Tomra. Customers who buy the wines in Tetra Pak is able to recycle them or by their local collection or one of 147 bins Tesco Tetra Pak recycling site.
major investments have been made to ensure that Tesco (http://www.tesco.com/) is able to help consumers make environmentally friendly choices by removing barriers, one of which is the price. Carriage in bulk is an example of a green process that reduces costs in every part of the supply chain which means savings can be passed on to the customer, encouraging them to make sustainable choices.
About Tesco
Tesco plc, a UK grocery retailer merchandising and international, is the leading provider of Great Britain and third in the world’s largest grocery retailer, by both sales and market share inside. Founded as a food specialist in 1929, Tesco has now expanded into diverse areas such as flowers, books (http://www.tesco.com/books/), music, clothing (http:// www.clothingattesco.com/), strollers gifts, and even telecommunications. The company employs over 250,000 people, operates 1,779 stores across Europe and Asia and serves over 15 million customers.
For more information please contact:
Hayley Simpson
Tesco Corporate Affairs and Legal
New Tesco House
Delamare Road
Cheshunt
Herts
EN8 9SL
01992 644645
Http: / / www.tesco.com
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